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Client Type: Children’s online fashion retailer
Need: Increase brand awareness with parents of young children
Key objective: Generate online awareness and help generate clickfall to increase customer base.
Plan: Introduce a communications campaign targeted at parents, grandparents and influencers across fashion media.
Channels: Traditional and digital media relations
Campaign idea: Target parents and grandparents with key messages talking about the health benefits associated with modern children fashion lines.
Want to know why? Get in touch and we’ll happily explain everything.